We often need to search for fresh information about companies, services, products
presented in such a huge country as Russia. And Internet is one of the powerful
and accessible instrument of getting information. Russian Internet resources are
developing fast and covering many categories of the information among which: national
pharmaceutical manufacturers, foreign pharmaceutical companies, national distributors,
pharmacies, professional magazines and newspapers etc. for effective search you
should take into account some useful points.
- Where
to search
- Language
knowledge
- Reliability
of sources
Universal search systems are well known and Russian pages could be found via Google
or Alta
Vista, but advanced search of the Russian sources could be facilitated
by popular Russian search engines: Yandex, Rambler, and Aport. Also very useful
could be universal catalogues like Ivan Susanin, specialized databases, medical
and pharmaceutical databases, internet catalogues, guides and directories. Sometimes
helpful sources could be local cities catalogues and directories as well as list
of the Internet provider's clients.
Russian
Web designers and programmers are usually well educated and produce interesting
and modern Web Sites. But often, Web Sites are oriented to Russian audience and
all information presented on Russian only. So, use your knowledge of Russian or
ask for a service Russian speaking professional. There
is one more aspect- is technical one and concerns coding. Historically it is due
to presentation of the Russian language in the Net using different coding. Coding
is predetermined conformity between letters and their codes. Code is figure in
fact and it is not necessarily corresponds number of the letter in the alphabet.
There are figures (which are codes) that transferred through the Net and what
letter will correspond to them decide your client program. So, for coding Russian
language used the following codes:
| Code |
Area
of use | Notes |
| Win1251 | Windows
3.11, 95,98,ME, NT... | Standard
Windows code | | 866
(Alt) | DOS | Alternative
code of the State Standard of the USSR (GOST) |
| ISO-8859-5 | SunOS
and used in some Russian (Soviet) programmes | Mane
code of GOST | | KOI8-R | Unix,
X-Window | Former
KOI-8 | | MacCyrillic | Macintosh | Not
widely used in Russia | | Unicode
(UTF-8) | Official
ISO/IEC 10646 | New
solution for different OS programmes and browsers | Difficulties
with coding are mainly involved with lack of correspondence with codes of the
text received from the Net when you can see just meaningless set of Russian letters.
Not all the time your new Hi-technology equipment can do what you want. So, if
you'll print such a "text" (without knowledge of Russian) and send to
your translator you'll loose your time. See sample below.
| ÒÞÏËÞÆÅÁÐÕÂÅßÉÕÓ
ÉÍËÎÞÌÕÈ (KOI8-R fault ) - ÔÀÐÌÀÖÅÂÒÈ×ÅÑÊÈÕ ÊÎÌÏÀÍÈÉ (Win1251 right ) |
(By the way,
the Russian part of our site is written using Win 1251 code.) Concerning
reliability of the sources - it is common problem and especially for CIS countries.
You could find many interesting but not related to what you really wanted, plus
faulty proposals and unrealistic promises. So, double check or ask experienced
people for help. |
Ukrainian internet resources for pharmaceutical sector are developing fast as
well. And all things explained above are well applicable to Ukraine. Now it is
become good practice for members of the pharmaceutical market to present relevant
information about their companies or organizations on the Internet. So, Health
authorities, distributors, manufacturers, pharmacies, professional journals and
societies could be found on the net.
Ukrainian
sources mainly presented on Ukrainian or Russian, but often English pages are
available. Also,
there are some difficulties with Ukrainian codes due to differences in language
(which sounds like Polish and other Slavic languages but written in Cyrillic like
Russian), but we'll write about it later. Sometimes
it is difficult to find locally placed sources via popular search engines, so
taking into account that some information is available on Russian language, Russian
search engines could help in such search. And Ukrainian search engines like META
or Uaportal quite effective in search on Ukrainian language |